” Increasing diplomatic and economic relations between Turkey and Serbia in recent years have boosted Turkey’s positive image within Serbian society, making the cultural similarities between two nations more visible.
Cooled relations between Turkey and Serbia at the time of the 1992-1995 Bosnian War and of Kosovo War in 1999 changed into intense political and economic relations over the last decade, following the end of ultra-nationalist Milosevic rule in Serbia in 2000. For the last 10 years, Turkish-Serbian relations have been getting closer and closer considering the diplomacy traffic and various trade and investment agreements between the two countries. Advanced diplomatic relations between the two countries are also reflected in Serbian society as Turkey and its culture have recently begun to draw more attention by Serbian people. […]
Turkish soap operas, for instance, with their high ratings, have been their own form of diplomacy for a long time in Serbia. Tamara Çiroviç — who is a host and editor’s assistant for morning talk shows on the Serbian Kopernikus TV station — confirmed that these soap operas, now broadcast on eight different Serbian channels, have already surpassed their previously most-watched Brazilian and American counterparts in TV ratings. Among the most favorite Turkish soap operas in Serbia are “Binbir Gece” (A Thousand and One Nights), “Yaprak Dökümü” (Falling Leaves) and “Hanımın Çiftliği” (Lady’s Farm). […]”
Source : Sunday’s Zaman