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“100 million dollars brought in from sending turkish shows abroad” – Sabah

“The exporting of Turkish television series to the Middle East and Eastern Europe, which have resulted in the soaring popularity Turkish brands, continues at full-force. Bringing in 100 million dollars in exports this year alone, television shows from Turkey are now selling at higher prices than famous U.S. television series.

According to Customs and Trade Minister Hayati Yazıcı, the peaked interest in Turkish television shows abroad has resulted in turning all eyes on this fast growing sector in Turkey. According to Minister Yazıcı, while statistics show that throughout the globe audio-visual exports saw a 4.54 percent growth on average, in Turkey this year the same figure came to 25.98 percent. Turkish shows are taking the monopoly of prime time spots in a wide variety of locations throughout the Balkans, the Middle East and Central Asia.

Turkey’s entertainment sector has been exporting for five years now. Up until just two years ago, Turkey’s entrance in the market was based on a low-price policy, however now some of the nation’s most popular productions are selling for higher than popular U.S. shows such as Mad Men.

İzzet Pinto, CEO of Global Agency is one of the most prominent businessmen selling Turkish television shows all over the world. According to Pinto, Turkey’s popular sprung to life with television shows such as Bir İstanbul Masalı (An Istanbul Tale), 1001 Gece (1,001 Nights) and Gümüş (Silver). “Today, 100 television stations are being exported to 60 countries. This sector results in bringing in 100 million dollars in foreign currency,” states Pinto.

While Turkish shows are already topping the popularity charts in Middle Eastern and Balkan nations, Turkey now intends to dominate the Western European market. İzzet Pinto explains that they are currently launching in France and if they see success they will go ahead and enter nations such as Italy and Spain.

Western interest in Turkish show

The wind of Turkish shows, which undoubtedly blows strongest in the Gulf nations, has now made its way to the Western European segment, which symbolizes strong economy and high social life standards. For the first time ever, a Turkish television show will soon be released on a Swedish state-run television station.

Considered to be Sweden’s version of Turkey’s TRT, Sveriges Television (STV) will soon be broadcasting the popular television series “Son” (The End) which runs on Atv and stars Yiğit Özşener, Nehir Erdoğan and Berrak Tüzünataç.”

Source : Sabah

Julien Paris

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“Turkish stars Tatlıtuğ and Öden visit Dubai” – Hürriyet Daily News

Kıvanç Tatlıtuğ. Hürriyet Photo

“Kıvanç Tatlıtuğ and Songül Öden, leading actors of the series titled “Noor,” are visiting Dubai to promote the Istanbul Shopping Fest, which will take place between July 9 and 29 this year. This year’s festival will be the second ever festival.

Speaking at a press conference, manager Füsun Sönmez introduced the festival. Tatlıtuğ said he had been visiting Dubai for many years, and added that he was very happy to see the interest in Turkish soap operas in Dubai and the wider Middle East.

Tatlıtuğ said he was proud to present Turkey and was very happy to contribute to the representation of Turkey in other countries as an actor.

He added that he had received a number of film proposals from the Middle East and said, “if the scenario is good, I would like to play in one of the projects.”

Öden agreed that it was very important to see the interest in Turkish series’ in other countries, and said that it helped to keep the relations between two cultures. “We would like to be in front of the audience with better projects. I would like to be a part of an Arabic project.

”The presentation in Dubai was the first stop on the festival’s promotional tour, before the team travels on to Baku in Azerbaijan and Belgrade in Serbia.”

Source : Hürriyet Daily News

Julien Paris

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“Sudan’s youth trying to look like Turkish actors” – Hürriyet Daily News

Posters of Turkish artists have a positive effect on customers, according to a barbershop owner. They take the place of internationally renowned artists. AA photo . Source : Hürriyet

“With the popularity of Turkish TV series increasing in the Middle East and North Africa every day, Turkish actors are becoming idols in the region.

In all of the barbershops in the Sudanese capital Khartoum, one sees posters of Necati Şaşmaz, who plays Polat Alemdar on the Turkish TV series “Kurtlar Vadisi” (Valley of the Wolves), Kıvanç Tatlıtuğ (Muhaned on “Gümüş,” which is very popular in Arab countries), and Kenan İmirzalıoğlu of the TV series “Ezel.”

Turkish barbershop owners in Sudan are being overwhelmed by Sudanese men who want to have their hair cut like Polat Alemdar, Muhanned, Ezel and also young Turkish singer Barış Akarsu, who was killed in a traffic accident a few years ago. Mehmet Kazan, who owns a barber shop in Khartoum, said that many young people also want to have their hair bleached blond to look more like Tatlıtuğ. He said that he does not recommend blond hair to his customers, but they insist. “Şaşmaz and Tatlıtuğ are very popular in this region. Since we are a Turkish barbershop, customers often ask us if we can do their hair like Turkish actors,” Kazan said.

Posters of artists like Brad Pitt, Leonardo DiCaprio and other Western actors, which used to decorate the walls of barber shops until a few years ago, have now been replaced by posters of Turkish actors. Another barbershop owner in the city, Muhammed Hasan, said that posters of Turkish artists have had a positive effect on customers, adding that the interest in Turkish artists is due not only to the popularity of Turkish TV series but also to the good relations between Turkey and Sudan.

Süleyman Çay, who runs a barbershop in one of Khartoum’s most crowded streets, said that characters from Turkish TV series are better known in Sudan than they are in Turkey, adding, “Polat Alemdar, Ezel and Muhaned are the most popular characters with the people of the Middle East and North Africa. Almost all customers ask for haircuts like these actors first. There are people who pose in front of the posters and ask for a style like Polat Alemdar’s.”

One of the customers in Çay’s barbershop, Muaz Hasan, said that the people of Sudan find Turkish TV actors to be more like themselves. “It’s not only in barbershops; you can also see lines from ‘Valley of the Wolves’ on the streets. We in Sudan like and are more interested in Turkey than any other part of the world.””

Source : Hürriyet Daily News

Julien Paris

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“$30,000 paid for hour-long series” – Hürriyet Daily News

"Turkish TV series ‘Nour’ immediately became a hit when it was shown on Saudi sattellite channel in 2008." Source : Hürriyet

“The high production values of dubbed Turkish television dramas, which are extremely popular in Arab households, pose a huge challenge, experts say, according to a report in the United Arab Emirates-based newspaper Gulf News on April 1.

The remarkably popular Turkish series are increasingly becoming a source of delight for sponsors and advertisers on Arab television channels, the newspaper said. The demand for Turkish drama has increased, especially with the decreasing output of the two important TV production cities of the Arabic-speaking world, Cairo and Damascus, due to the political turmoil in both countries in the past year.

But expansion into this market has its price. As the economic rule goes, an increase in demand leads to an increase in prices. Some experts in the industry believe that the increasing prices of Turkish dramas will eventually lead to a shift in demand. The high prices that Turkish series command have begun to suggest to TV networks the necessity of searching for a new profit window.

Adeeb Khair, general manager and owner of Sama Art Productions, a Syrian TV-production company which dubs Turkish dramas into colloquial Syrian Arabic, was quoted as saying, “Several years back, I bought a one-hour (one hour of copyright) Turkish drama for $600 or $700. Today, there are [those] who are willing to pay $40,000 for one-hour dramas.”

“This has opened the door for Turkish [production] companies to reconsider their prices and say they won’t sell for less than $30,000 [for a one-hour show]. This will create a problem. Who will buy them and take such a risk?” Khair said, speaking to Gulf News. His Damascus-based company has already dubbed nearly 60 Turkish dramas in the last four years.

Success of ‘Nour’

The series “Gümüş,” sold in Arabic-speaking markets under the name of “Nour,” the name of the main character in the dubbed Turkish drama, which was shown on the Saudi-owned MBC satellite channel in 2008, immediately became a hit, according to Gulf News. The high ratings it got were partly due to its unconventional use of colloquial Arabic. Non-Arabic dramas used to be more commonly dubbed into classical Arabic.

Another Turkish series popular in Arab households is “Aşk-ı Memnu” (Forbidden Love). It was among the top 10 series in Egypt last year.

The duration of Turkish dramas, some of which can exceed 100 episodes, also helps bring in advertising, because viewers get hooked on a series and become loyal to the channel that airs it.

“Once you get someone hooked, it is not just 20 or 30 episodes, it is 60 or 70 or maybe 90 episodes, so you actually guarantee an audience for a long time,” Veda Rizk, a Dubai-based TV and marketing consultant, told Gulf News.”

Source : Hürriyet Daily News

Julien Paris

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“Uzbeks censor Turkish TV series” – Hürriyet Daily News

“Three state-run televisions in Uzbekistan have banned the broadcasting of Turkish TV series on the grounds that they contain “unsuitable content.”

According to news that appeared in the Uzbek media, some sources that are close to state television said the real reason behind banning Turkish TV series was the “rebellious situation” of some characters in those series.

It is also said that some scenes in the series were inappropriate to the mindset of Uzbek people.

Uzbek state televisions also banned Turkish TV series in 2000, but although they later returned to the screen.

The TV series “Gümüş” was broadcast on Yoshlar TV in Uzbekistan five times a week during morning hours and prime time. The star of the series, Kıvanç Tatlıtuğ, has become very popular among the youth in the country.“

Source : Hürriyet Daily News

Julien Paris

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